Playa del Carmen is a city on the coast of the Caribbean Sea. It is located right in the north east of the Mexican state of Quintana Root. The population of this city is about 100,500 people, and has been rapidly growing recently. It is considered the third-largest city in Quintana Roo, after Cancún and Chetumal.

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Playa del Carmen local community and government have made attempts to keep the Playa del Carmen’s reputation and charm as a small fishing village and artists’ colony. They try that by not preventing to become as large or tourist-dependent as Cancún. To this end, the city passed an ordinance limiting buildings to three stories.